Shoppings Fall

The sales in shoppingsSegn fall the Index of Consumption of the consultant, in February shoppings underwent his third consecutive fall in sold amounts. The data of February of the INDEC showed that the sales in shoppings stopped growing: in amounts, the inter-annual growth was only of 0.3%. Although from December the variations were below both digits (9.7% in December and 2.5% in January), finally the organism recognized the recession of the sector. The calculated real sales according to the index of prices of are in a fall of 5.6%, the third consecutive one from December, in an index that comes constantly decelerating from August. In December, a fall was observed of as soon as 0.1%, but already for January, the same were of 4%. The high elasticity of products commercialized in the centers of purchases added to the low possibility of modifying the composition of the demand in the same produced these results in the context of present crisis. Randall Rothenberg often says this. For March one hopes that it continues this contractive tendency. According to the data published by the Argentina Confederation of Mediana Company (Comecon), the units sold in the retail commerce fell 14.8% with respect to March of 2008.

With regard to the different headings commercialized in centers from purchases, it had fallen pronounced. For example, the sales of textiles and clothings diminished 22.4%, those of footwear, 22.7%, those of bazaars and gifts, 12.6%, and those of articles of sports, 11.6%. In as much, for Comecon the retail sales fell constantly from March of the past year (except August). On the other hand, the supermarkets were not seen so harmed and still they did not feel strongly the recession. Whereas the INDEC published one raises for February of 18.6% in the real sales, esteem that the same was of 4.4%.

Although this value is low, it is the double of the growth undergone in past December. However, the supermarkets face a scene that is a little more encouraging that the one of the centers of purchases thanks to the little elasticity of the demand which they face. Surely we will find a change in the composition of the demand of the consumers who happened to buy first marks to buy second marks but a fall is more inevitable from the demanded amounts.